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Outranking

SEO software for content optimization and tracking.

OVERVIEW

Outranking is a software powered by artificial intelligence (AI) that aims to assist content teams in maximizing the success of their content. It offers a comprehensive platform that covers content planning, writing, optimization, and tracking. With the help of AI, the software can generate blog content within minutes and create content briefs with just one click. Content teams can easily create a content plan using advanced keyword clustering and analysis of search engine rankings, all in a matter of minutes. The platform organizes keywords into distinct groups to ensure the highest return on investment (ROI) for content. Additionally, the software provides precise guidance for writers to effectively communicate brand value, product features, or services in their content. Content optimization is also supported, with advanced scoring algorithms that utilize entities, related searches, and content coverage. Users can optimize their content for semantic keywords and the entire keyword cluster to maximize their ranking potential. The software also offers optimization for internal linking based on cluster analysis, which helps with effective Pagerank transfer. Outranking also includes analytics and tracking features that allow users to measure and attribute improvements in rankings to specific optimization efforts. It is designed to cater to content teams of all sizes, ranging from 1 to 10+ members, including in-house SEO teams, marketing heads, agencies, and entrepreneurs. The platform aims to reduce costs and scale services with existing teams, fuel fast revenue growth, and streamline the SEO content lifecycle for increased efficiency. It is currently being used by over 12,000 writers and SEO professionals and has received praise for significantly simplifying the keyword and content strategy process.

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